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Tag Archives: Food & Beverage

It’s the real thing: Coke Lets You Create Your Own Drink on Facebook


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I spotted this article over at Mashable.com today and thought I’d share it. What a great example of how Coca-Cola can tap into crowdsourcing in real time to understand how fans and customers think drinks.  And for customers who live in a larger town, there is a good chance they can take their ideas and […]

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Cash-strapped consumers still expect quality with food


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Even in this tough economic reality we live in, rising food prices aren’t souring our hunger for food that is healthy, satisfying and tasty. I’ve been writing about grocery shopping trends and some innovative consumer solutions from the food and beverage industry. Here’s more consumer insight from an article I published yesterday: Several trends in […]

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Innovation stories to unfold at the Sustainable Innovation Summit


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Every company has a unique story to tell about their innovation journey. As I’ve partnered with innovation trailblazers all around the world, I’ve been inspired by so many incredible, thought-provoking insights from those who have faced and overcome daunting challenges in their industries. That’s why I’m so excited about a brand new innovation convergence happening […]

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