Eco-Friendly Products Lead 2014

According to Trendwatching.com, brands will be focusing on enabling environmentally and socially aware consumers to indulge without grappling with their conscience. One of the reasons for electric car company Tesla’s seemingly overnight success is that it is offering an exclusive, luxury product — a sporty, attractive, aspirational executive car — but one without the global warming and pollution issues that usually accompany such a purchase.

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